NCT 127’s ‘Kick It’ Becomes the Group’s First Music Video to Reach 200 Million Views

NCT 127’s “Kick It” has crossed 200 million views on YouTube, becoming the group’s first music video to reach the milestone. The achievement arrived on August 5 at about 11:40 a.m. KST, more than six years after the video was released in March 2020. It marks a new landmark for a song that remains one of the group’s most recognizable releases.

The video’s rise to 200 million reflects a sustained audience rather than a short burst of attention. “Kick It” was released as the title track from Neo Zone, an album that arrived during a pivotal period for NCT 127’s international profile. Its mix of forceful hip-hop production, sharp vocal hooks, and tightly choreographed visual identity gave the track a distinct place in the group’s catalog.

A Defining Song From the Neo Zone Era

From its opening chant to its climactic refrain, “Kick It” was built around momentum. The song pairs a hard-edged beat with references to martial-arts cinema, and that concept carried through to the music video, styling, and choreography. The result was a performance-driven release designed to leave a bold, immediate impression.

That approach helped make the track especially durable in performance settings. Its choreography became closely associated with the song, while its direct refrain made it easy to recognize across concert stages, dance covers, and short-form video clips. The music video’s stylized sets and high-contrast action sequences also gave viewers a visual experience that could stand apart from an ordinary studio performance.

“Kick It” arrived with a sound that was unmistakably NCT 127: dense, rhythmic, and intentionally theatrical. At the same time, the track balances its more aggressive sections with melodic passages that bring the members’ voices forward. That contrast is part of why the song has continued to function as both a fan favorite and a representative introduction to the group’s work.

A Milestone Built Over Time

Reaching 200 million views is particularly notable because it is NCT 127’s first music video to do so. The group has released a wide range of visual projects across different eras, but “Kick It” now holds a singular place within that history. The milestone underscores how the track has continued to travel well beyond its original promotion period.

It also becomes the third NCT music video overall to pass the 200 million mark, following NCT U’s “Make A Wish (Birthday Song)” and “BOSS.” The distinction illustrates both the scale of NCT’s larger project and the particular connection listeners have maintained with NCT 127’s 2020 release. Each video reached its audience through a different sound and lineup, but together they show the breadth of the brand’s global video presence.

For music videos, a large view count can represent many kinds of repeat engagement. Fans return to revisit choreography, production details, favorite member moments, or simply the atmosphere of a specific era. New listeners may encounter a well-known track through playlists, recommendations, or performance clips before seeking out the original video. A release like “Kick It,” with a strong visual concept and an instantly identifiable chorus, is well suited to that cycle of discovery and return.

Why “Kick It” Still Resonates

The song’s lasting visibility speaks to the role music videos play in K-pop’s afterlife. A comeback can be tied to a particular season, but its imagery and choreography can remain active long after promotions end. “Kick It” has retained that kind of visibility, serving as a snapshot of NCT 127’s scale, precision, and appetite for ambitious concepts.

The 200 million-view mark is therefore more than a numerical update. It is a record of the song’s continuing circulation across years of changing releases and platforms. For NCT 127, it adds another chapter to the legacy of Neo Zone and confirms “Kick It” as one of the group’s most enduring visual and musical signatures.