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TWICE’s ‘FANCY’ Music Video Reaches 700 Million YouTube Views

TWICE’s music video for ‘FANCY’ has crossed 700 million views on YouTube, adding another major streaming milestone to one of the group’s defining releases. The video became TWICE’s third to reach the mark, following ‘What is Love?’ and ‘TT.’

The achievement arrived on August 8 at around noon KST. It places a 2019 release alongside the group’s most enduring visual hits and reflects how strongly ‘FANCY’ has remained in circulation well beyond its original promotional period. The milestone is particularly striking because it was reached through steady accumulation over years, rather than in the rush surrounding a new release.

A landmark from a pivotal era

Released on April 22, 2019, ‘FANCY’ marked a notable moment in TWICE’s musical and visual evolution. The track paired a polished pop sound with a more mature, stylish concept while preserving the immediacy and colorful appeal that had helped establish the group as one of K-pop’s leading acts.

Its music video matched that shift with saturated sets, sleek styling, and choreography designed to create memorable visual moments. The visual approach retained a playful sense of scale while giving the era a refined finish. Those qualities gave the release a distinct identity within TWICE’s catalog, even as the group continued to explore new sounds and concepts in the years that followed.

Editorial performance scene representing the colorful energy of TWICE’s FANCY era
AI-generated image visualizing the vibrant performance atmosphere associated with TWICE’s ‘FANCY’ era as the video reaches a major audience milestone.

Reaching 700 million views roughly seven years and three months after the video’s debut is a reminder that a music video’s life does not end with its first promotional cycle. New listeners can discover a song through playlists, short-form clips, live performances, and recommendations, while longtime fans continue to revisit releases that hold a special place in the group’s history.

Long-term momentum on a global platform

YouTube milestones are especially meaningful for K-pop acts because music videos often serve as the first complete introduction to a song’s performance, fashion, and visual world. For international audiences, they also provide an immediate way to connect with a release regardless of language or location. That format makes an established video both a record of its original era and an accessible entry point for people encountering an artist’s catalog for the first time.

‘FANCY’ has benefited from that continuing accessibility. The song’s bright hook and performance-centered presentation have helped it remain recognizable across fan communities, concert set lists, dance content, and retrospective discussions of late-2010s K-pop. Its sustained view count suggests interest that has extended across multiple album cycles rather than being limited to a single release window.

Editorial image of a global digital music audience watching a K-pop video
AI-generated image explaining the global digital reach behind a long-running K-pop music video milestone years after release.

The milestone also underscores the breadth of TWICE’s video catalog. With ‘What is Love?’ and ‘TT’ already beyond the same threshold, the group now has three music videos in the 700-million-view tier. Each belongs to a different period of TWICE’s career, tracing an expanding body of work that has continued to reach audiences worldwide. Taken together, the three videos show how signature songs from successive eras can continue to draw attention long after their original chart runs.

What the number represents

View totals are only one measure of a song’s impact, but they can illustrate the lasting visibility of a release. In the case of ‘FANCY,’ the number reflects years of repeat viewing and ongoing discovery around a track that remains closely tied to a turning point in TWICE’s creative direction.

As TWICE moves through later chapters of its career, the new benchmark gives fans another reason to look back at a release that helped shape the group’s modern identity. ‘FANCY’ now stands with two earlier signature videos as a lasting part of the group’s YouTube record. The continued momentum also illustrates the value of a catalog that can connect eras: a song released in 2019 still has room to reach new listeners while remaining familiar to the audience that supported it from the start.

Written By

UNiKPOP - K-Pop News, Charts and Community

The uniKpop News Team delivers timely updates on K-pop, K-dramas, Korean entertainment, music charts, celebrity news, and fan culture for readers around the world.

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